Past Winners

Category winners are awarded an Irish Audio Awards trophy and their achievement is promoted by the Irish Audio Awards. The creative team (or craftsperson in such categories) associated with the award winning entry also receives a monetary reward for their contribution to creativity in Irish audio advertising. You can find out more about how to enter the Irish Audio Awards here, and read the rules, terms and conditions here.

Business

This category awards B2B advertising. View entry guidelines here, and our terms and conditions here.

Consumer

This category awards B2C advertising. You can listen to the 2022 B2C winner here. View entry guidelines here, and our terms and conditions here.

Audio for Change

Creative entered into this category will have been created for a charity, not-for-profit, social movement, for government, etc and the goal will be positive societal change. You can listen to the 2022 winner here. View entry guidelines here, and our terms and conditions here.

Use of Music

This category recognises exceptionally creative or innovative use of music or sound design in audio advertising. This includes original composition, licensed recordings, or adapted/altered versions of an existing recording. This category is to be entered by advertising creative team. You can listen to the 2022 winner here. View entry guidelines here, and our terms and conditions here.

Sound Design

This category rewards the process of composing, specifying, acquiring, manipulating, or generating audio elements, including sound effects, location recordings, ‘atmos’, etc. This category is intended for entry by the craftsperson responsible. Creative teams should not enter this category. You can listen to the 2022 winner here. View entry guidelines here, and our terms and conditions here.

Copywriting Craft

This category rewards excellence in copywriting for audio advertising. Creatives and advertising companies may enter. You can listen to the 2022 winner here. View entry guidelines here, and our terms and conditions here.

Casting

This category recognises the craft of casting for creative audio advertising. Entries should focus on the overall delivery of the script through performance, where voice performance is integral to the success of the spot. This may include tone and pacing, use of accents or impersonation, etc. You can listen to the 2022 winner here. View entry guidelines here, and our terms and conditions here.

Innovation

Innovation recognises the innovative use of technology in audio advertising. Forward-thinking ideas directly enhance the experience of the listener. Including, but not limited to, the use of apps or mobile / web technology, software development, and technology that demonstrates a development in the production process and distribution of audio. You can listen to the 2022 winner here. View entry guidelines here, and our terms and conditions here.

Speculative

This category rewards speculative creative that has not been aired or published. View entry guidelines here, and our terms and conditions here.

Broadcaster

This category recognises original work created by a radio broadcaster. The work can be created on behalf of an advertiser, it can be to promote a radio station, or it can be purpose driven work that addresses social, ethical, and environmental issues. You can listen to the 2022 winner here. View entry guidelines here, and our terms and conditions here.

Grand Prix

This category is awarded by the jury from entries made across the other general access categories, but cannot itself be entered. Entry to our other categories can be considered automatic entry to the Grand Prix category. You can listen to the 2022 winner here. View entry guidelines here, and our terms and conditions here.